Who’s the Hero in Your Nonprofit Storytelling?

Recently, a new client absolutely drilled me with questions about my nonprofit storytelling philosophy.

It was still pretty early in the day, and not being a coffee drinker, I wasn’t quite ready for such an intense conversation.

Thankfully, I rose to the occasion with the help of some nearly flat Mountain Dew.

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Google and the Power of Storytelling

And, last Saturday morning, before I got up and on with my day, I watched his short film entitled ‘Guthrie Beach Raft’ and it got me thinking about the power of storytelling in marketing.

Yes, successful marketing is all about emotions — not facts!

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The Martin Luther King, Jr. Guide to Storytelling

Martin Luther King, Jr. delivered his 17 minute I Have a Dream Speech on August 28th, 1963.

His call for the end of racism was presented to more than 200,000 civil rights supporters and advocates from the steps of the Lincoln Memorial during the March on Washington for Jobs & Freedom.

There is no better guide for captivating an audience with an ideal that resonates so deeply with all of humanity.

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8 Tips for Small Business Grant Writing

There is free money out there for your business.

The trick is learning how to ask for it.

If you are looking for money for an existing or new enterprise, you’re likely to encounter difficulties finding grant funding, but it’s not impossible.

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Small Business Grant Writing – Part 3

If you have read Part 1 and Part 2 of this series, you know that small business grant writing quite a challenge.

Fortunately, here is some good news for businesses that engage in science and technology research.

Research & Technology Grant Programs

There are 2 major grant programs offered by the federal government targeting small businesses and entrepreneurs. The Small Business Innovation Research (“SBIR”) program and the Small Business Technology Transfer (“STTR”) program are specifically designed for entrepreneurs engaged in science and technology related research.

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