Hello, I’m Blake
Your Case Study COPYwriter
one Trick Pony
Having been a case study copywriter for more than 14 years, I’ve learned a great deal about what works and what doesn’t.
You already know that no other B2B marketing content establishes trust, generates leads, and moves prospects through the sales funnel as effectively as case studies and white papers.
What you need is an experienced case study copywriter and white paper copywriter. Someone who can help you use content marketing to tell your complex B2B software, hardware, or services story.
Case Study
Case Studies Persuade with Proof. Nothing carries as much credibility as a story of the success that you’ve created for a customer or client. B2B case studies prove that your product or service works in the real world.
Animated Video Case Study
Discover the secret to B2B case studies that stick. Our animated video case studies make complex ideas simple, highlight your key metrics, and turn customer stories into unforgettable experiences.
White Paper
White Papers Educate with Authority. The modern white paper is one of the most important tools in your marketing toolbox. It explains how your product or service solves business problems and supports the purchase decision
Year Career
Case Studies
White Papers
Cups of Tea
Make Your Content a Priority.
I certainly will.
Case Study Copywriter
As a case study copywriter, I’m here to tell the story of your featured client.
Also known as a customer success story, a case study is an extended testimonial about how your product or service helped one of your clients solve a real-world problem.
Next to white papers, a case study is the second most popular tool you can use to move decision-makers through your sales cycle.
White Paper Copywriter
As a white paper copywriter, I’m happy to say that white papers have grown up from the boring, highly technical documents they once were.
At its core, the modern white paper clearly identifies a business problem and provides the reader with a succinct solution in an engaging easy to read format.
White paper copywriters accomplish this feat by providing useful information to those who are seeking to understand an issue, solve a business problem, or be better at their jobs.
Turn tire-kickers into loyal customers!
Sometimes I write About Writing
Understanding Customer Success Stories, Case Studies, Testimonials, and Reviews
What is a Customer Success Story? Customer success stories are narratives highlighting a customer's positive experience and the tangible benefits they gained from a product or service. What is a Case Study? A case study is an in-depth exploration of how a...
ChatGPT B2B Case Study: The Art of Blending AI and Human Expertise
Imagine you’re at a crossroads where the futuristic path of AI intersects with the age-old trail of human creativity. That’s where I find myself today, exploring the evolving landscape of B2B Case Studies. AI is like a high-speed train, swiftly automating tasks once...
Unlock the Potential of the Video Case Study: A Comprehensive Guide
In an era dominated by digital content and an insatiable appetite for compelling narratives, the video case study has emerged as an indispensable tool for businesses and marketers alike. But what exactly is a video case study? A video case study, in its simplest form,...